If you’re a beauty buff or just someone who’s interested in discovering new tips and tricks in the world of makeup and skincare, there’s never been a better time to turn to social media for inspiration. Beauty influencers are a dime a dozen these days, but only a select few can truly capture the attention of the masses with their stunning looks, engaging content, and expert advice. Here are some of the top beauty influencers to follow for tips and inspiration.
Huda Kattan: With over 45 million followers on Instagram, Huda Kattan has built an empire around her eponymous cosmetics brand, Huda Beauty. The Dubai-based makeup artist is known for her bold, glamorous looks and her in-depth tutorials that cater to all skin types and tones.
NikkieTutorials: Dutch YouTuber Nikkie de Jager, known as NikkieTutorials, has been making waves in the beauty community for years with her expert makeup skills and infectious personality. She’s known for her colorful eye looks and always has great makeup tips to share.
Jackie Aina: As one of the few Black beauty influencers in the game, Jackie Aina has made it her mission to champion diversity in the beauty industry. She’s known for her honest product reviews and her impressive skills with makeup on dark skin tones.
Patrick Ta: Known for his signature “lit from within” glow, makeup artist Patrick Ta has quickly become a favorite among celebrities and beauty lovers alike. He’s known for his dewy, natural-looking makeup looks and his expert highlighting and contouring techniques.
Charlotte Tilbury: As a makeup artist to the stars, Charlotte Tilbury has an impressive celebrity clientele that includes everyone from Penelope Cruz to Amal Clooney. She’s known for her luxurious, high-end beauty products and her expert tips for achieving a red-carpet-ready look.
Jeffree Star: Controversial as he may be, there’s no denying that Jeffree Star is a force to be reckoned with in the beauty industry. From his wildly popular Jeffree Star Cosmetics line to his bold, daring makeup looks, he’s always pushing the boundaries and inspiring his followers to do the same.
Desi Perkins: With her warm personality and infectious sense of humor, Desi Perkins is one beauty influencer that you can’t help but love. She’s known for her stunning eye looks and her helpful tutorials that break down complex techniques into simple, easy-to-follow steps.
Tati Westbrook: As one of the OG beauty YouTubers, Tati Westbrook has been making content for nearly a decade. Her channel, formerly known as GlamLifeGuru, is full of honest reviews and helpful tutorials that cater to a wide variety of beauty lovers.
These are just a few of the many beauty influencers out there that are worth following for tips and inspiration. Whether you’re a beginner or a seasoned pro, there’s always something new to learn in the ever-evolving world of beauty.